{"id":3843,"date":"2024-03-25T09:47:46","date_gmt":"2024-03-25T13:47:46","guid":{"rendered":"https:\/\/www.deeds.com\/articles\/?p=3843"},"modified":"2024-06-16T23:10:23","modified_gmt":"2024-06-17T03:10:23","slug":"now-its-the-deepfakes-protect-deeds-and-accounts-from-ai-generated-imposters","status":"publish","type":"post","link":"https:\/\/www.deeds.com\/articles\/now-its-the-deepfakes-protect-deeds-and-accounts-from-ai-generated-imposters\/","title":{"rendered":"Now It\u2019s the Deepfakes. Protect Deeds and Accounts From AI-Generated Imposters"},"content":{"rendered":"\n
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Real estate transactions involve large money transfers. Creative swindlers love those. And now, progress in artificial intelligence (AI) brings new opportunities for real estate fraud<\/a>.<\/p>\n\n\n\n

Shady actors are using real people\u2019s voice or image samples to create recordings and persuade buyers and sellers to respond to questions with key information. Then the scammers hijack the target\u2019s accounts. That\u2019s right. A new breed of AI-powered wire fraud can manipulate familiar voices and grab online pictures to create whole recordings \u2014 just to get at people\u2019s funds.<\/p>\n\n\n\n

Remaining in the dark is not an option. To keep transactions safe, what do we need to know? <\/p>\n\n\n\n\n\n\n\n

AI Is Hot, and It Will Stay Hot.<\/h2>\n\n\n\n

AI is hot. And it\u2019s much more than a flash in the pan. According to a recent Bloomberg <\/em>interview with Kristin Roth DeClark, Barclay\u2019s Global Head of Technology Investment Banking, AI will continue to shape human productivity throughout the decade to come.<\/p>\n\n\n\n

A high-profile example of game-changing technology is ChatGPT, from Open.ai<\/a>. In response to a person\u2019s requests, this tool constructs impressive visuals and text.<\/p>\n\n\n\n

This is generative AI, which digests existing data to create new pieces of content. Today\u2019s real estate professionals have embraced it. They use it to create descriptive text and graphics, and to generate marketing copy.<\/p>\n\n\n\n

Of course, there are also people who misuse AI tools. Some are perpetrating frauds. So, we all need to know at least some basics about today\u2019s AI and cybersecurity.<\/p>\n\n\n\n

Telltale Signs of Fakery Are Getting Hard to Spot.<\/h2>\n\n\n\n
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It\u2019s getting much harder to notice anything \u201coff\u201d with newer fakes. Those super-obvious scam emails, littered with grammatical errors and misspellings, are a dying breed. AI-generated text can be very, very good at getting people to expose their personal details to the sender. And that\u2019s how identity theft happens.<\/p>\n\n\n\n

Swindlers can now whip up practically any kind of real estate or financial content \u2014 from webpages to text to voicemail. But of all these modes of stalking their targets, they especially like email as an easy starting point for their manipulations. Once they have a recipient\u2019s attention, they can distribute misinformation \u2014 even false deeds and legal documents.<\/p>\n\n\n\n

AI-created messages can also spread malicious links. Click, and the recipient goes to a site requesting valuable account details. Or the scammer hijacks the target\u2019s phone<\/a>.<\/p>\n\n\n\n

Scam artists request bank account details and ask for money to be wired to an account they control. Some manage to fool buyers and sellers. Sometimes, even bankers, county officials, and real estate professionals get sucked in.<\/p>\n\n\n\n

Here Come the Deepfakes to Thicken the Plot.<\/h2>\n\n\n\n

What are deepfakes? They\u2019re images and recordings made on a computer, designed to fool the viewer or listener. For instance, someone could appropriate somebody\u2019s YouTube presence to concoct a lip-synched video that imitates that person to convey false information.  <\/p>\n\n\n\n

Thanks to generative AI and deepfake tech, today\u2019s bad actors can:<\/p>\n\n\n\n